SADAFCO celebrates 91 years of KSA’s Unity and Harmony

SADAFCO celebrates 91 years of KSA’s Unity and Harmony

Jeddah, Saudi Arabia: 26 September 2021- On the occasion of the 91st Saudi National Day, Saudia Dairy and Foodstuff Company (SADAFCO) congratulated the leadership of the Kingdom of Saudi Arabia and all who call KSA home.

“We were thrilled to commemorate the 91st Saudi National Day together with our employees, partners and loyal customers. Saudi Arabia is SADAFCO’s home and home to millions of others. We are proud it has reached its 91st year, and the SAUDIA brand has been a part of the cultural heritage since 1976. We look forward to continue playing our part in the Kingdom’s development for many years to come” Talal Al Nounou, Manager HR, Government & Public Relations.

The company adopted the national theme developed for the occasion “Heya Lana Dar” which means, “It’s Our Home” that aims to remind everyone what Saudi Arabia represents to the people living in this country. The celebrations were held across the Kingdom. Employees in 23 locations enjoyed National treats in dedicated spaces designed thematically and created a short video saying the slogan “It’s Our Home” in more than 30 different languages.

The household brand also unveiled National Day packaging for the Saudia Date milk product in the Saudi flag colours, to mark the occasion.

The main central offices in Jeddah, Dammam and Riyadh hosted a Saudi traditional folklore performed by professional bands, touring through each office and performed for the staff. All attendees complied with the highest levels of hygiene to ensure an enjoyable and safe experience for all.

“Saudi National Day is a day to celebrate unity and harmony, marking the founding of our great Kingdom. It is indeed our home.” said Mashael Zidan, Corporate Communication Manager.

Highlights of the day were captured in a commemorative video featuring the celebrations and performances on this momentous occasion.




About Saudia Dairy & Foodstuff Company (SADAFCO):

SADAFCO is a publicly-listed company which has been producing high-quality dairy and foodstuff products under the Saudia brand name since 1977, a year after the company was formed. Saudia enjoys being one of the market leaders in the Kingdom of Saudi Arabia in the production of tomato paste, ice cream and milk.

Based in Jeddah, SADAFCO operates sales and distribution depots in 24 locations across the Kingdom of Saudi Arabia, Bahrain, Qatar, Jordan and Kuwait. Saudia products are also exported to several countries in the MENA region. For more information about SADAFCO, please visit


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