SADAFCO launches the Saudi Chef Competition to celebrate the passion of culinary arts among Saudi youth.
Jeddah, Saudi Arabia, 21 December 2021: Saudia Dairy and Foodstuff Company (SADAFCO), a premium Saudi food brand, announces the ‘Saudi Chef Competition’ that encourages young consumers who are passionate about cooking to share their culinary art skills. The competition is a golden opportunity for food aficionados to show case their creativity and brilliant cooking skills to win valuable prizes.
The competition will run for 4 episodes in total. Each episode will have 3 main segments through which 3 contestants will be judged by professional chefs. The winning contestant of each episode will qualify for the final round in the fourth episode, where all 3 finalists will battle for the title of the ‘Chef of Saudi Arabia’.
SADAFCO has always been at the forefront of launching events that engage communities and families in Saudi Arabia. The company aims to connect and engage with Gen Z as well as Millennial groups through initiatives like the Saudi Chef Competition.
Sharing his excitement on the competition, Wajdi Badawi, Marketing Manager, SADAFCO, said: “We are absolutely thrilled to launch this initiative and connect with the younger audiences. We have many incredible hidden chefs and talents all around the Kingdom. As a household brand that is deeply connected to local culture, discovering, enabling and promoting budding young chefs is of significant importance to us. We wish all the participating contestants the best of luck and are excited to discover the next Chef of Saudi Arabia.”
The first episode of this most awaited cooking competition will stream on 3rd January 2022.
For more information and the latest updates regarding the competition, you can follow the events of the Saudi Chef Competition on YouTube, Facebook, Twitter and Instagram.